User Generated Content in Social Media - Can I Use and Leverage this Stuff?
August 14, 2008 by Erika
It’s not your imagination. The internet is in metamorphosis and content is not what it used to be. The statistics show that almost 50% of Internet users are now creating and sharing their own content. User-generated content as a medium is changing how markets operate and how companies communicate with consumers.
This is a great little powerpoint from the Affiliate Summit Program, and it asks the question… “Should I use this stuff?” and “Can I Leverage Social Media?”
Affiliate Summit: Sam Harrelson, VP of Business Development, OnCard Marketing (Moderator) Stephanie Agresta, Partner, Tris Hussey, Training Manager, b5media Deborah Schultz, Principal/Chief Strategist, DeborahSchultz.com
Great find Erika … I will share your post with my peeps.
- Charles
Erika thanks for posting and Charles thanks for sharing via twitter.
I am always curious to hear other people interpretation of Social Media especially the who using, why they using and what tools are they using.
One tool that has helped my clients understand Social Media is The Social Media MindMap that I put together. http://www.litbel.com/SocialMediaBasicOverview.jpg
I hope you find it useful too.
- Joselin Mane